Cerca:almanacs

Back by demand and dirtier than ever, Apollo Brown & CRIMEAPPLE’s new underground classic This, Is Not That returns with the Dirty Money Edition — a fresh press on cream & green vinyl that bleeds grit and opulence. This updated release includes two brand new bonus tracks, adding new weight to an already no-nonsense body of work.

This, Is Not That pairs Detroit producer Apollo Brown’s signature soul-soaked boom-bap with New Jersey emcee CRIMEAPPLE’s razor-sharp wit and bilingual venom. The result is an album steeped in realness — raw, reflective, and resonant, laced with wordplay that sticks and production that slaps.

Whether you're just discovering the project or stacking your collection, this edition is a must-cop — a celebration of bars, beats, and the beautiful grit of hip-hop.

When Apollo Brown and Crimeapple connect, it’s like old film grain under a projector— gritty, timeless. This album isn’t just boom-bap nostalgia; it’s a rebirth of smoke-stained bars, where Crimeapple plays both poet and philosopher, flipping bilingual manteca rhymes with a chef’s precision, stirring up the street grime and serving it with a side of sharp wit. Apollo Brown, as always, builds his beats like ancient architecture—dusty, soulful, and heavy with forgotten stories. These tracks sound like the cracks in the sidewalk talking back, the perfect companion for long nights and even longer thoughts. It’s a sonic novel, a street sermon, and Crimeapple’s wordplay dances through it like grease sizzling in a pan, a reminder that even in decay, there’s beauty. This, Is Not That.