House Vinyl New Releases - News

There’s a rumour going round that the boys of Hard Drive Library were pulled out of traffic by the sample police. However a limited number of their next record is in circulation. More cheeky sampling than ever before, the third issue comes with four peak time disco reworks - one hotter than the other. Some people might say too hot. Grab your copy before they are gone forever.

Burner! Massive! Wird Bereits Von Solomun, Trikk, Musumeci, Lehar U.a. In Jedem Ihrer Sets Gespielt. Hier Kommt Die Erste Maxiauskopplung Aus Mr Raoul K's Album 'african Paradigm'. Und Was Für Eine! Die A-seite Birgt Einen Killertrack, Dunkel Aber Schimmernd Schön. Ein Wirbelndes Pad Und Treibende Beats Führen Den Tack Erst In Eine Dunkelheit Und Dann Geht Die Sonne Auf, Wenn Sona Diabate's Stimme Reinkommt. Ihr Kraftvoller Gesang Flutet Licht Über Alle Schatten Und Der Track Schafft Den Spagat Zwischen: 'putting You In A Trance' Und 'raise Your Hands In The Air'. Eleganz Und Energie. Auf Der B-seite: Der Kaito Remix 'african Paradigm', Eine Zwölf-minuten Freigeistige Glückseligkeit Mit Einem Unwiderstehlichen Groove. Das Ist Mr Raoul K's Trademark: Organische Sounds, Traditionelle Instrumente Der Elfenbeinküste, Und Funkelnde Soundlandschaften - Wundervoll Geschmückt Mit Mysteriösen Vocals.

"“Music is a borderless language”
This is our gargantuan motto at Fauve Records.

With this mission statement arose a new project called ? WEST & ? EAST.
Born from the desire to link the world of the West & the East. The idea was to ask two artist/band from opposite ends of the world to collaborate on a split EP, with one original track each and finally to remix each others’ work.

For Volume 2, it is with a honour that we present you to the Russian duo Radial Gaze en tête-à-tête with the Japanese Sensei crew called Que Sakamoto+NT. The second edition is filled with sleek baselines and gloomy atmospheres to make dance-floors sweat."

Zapatilla, better known as Louis Hackett, is a founding member of Brownswood 's Owiny Sigoma Band and key collaborator on Eska's Mercury nominated debut album, but has a neat side hustle making house music with one foot in the gentle melodies of Balearic beat and another in the irresistible energy of Afrobeat. It's a recipe that he continues over onto this fine four tracker, which opens with the smoothly grooving but lively 'Like Dat' before 'Zimzimmer' builds up around a gently frenetic Afro guitar riff. On the flip, 'Disco Facial' is slower and more retro, with a synth line that could be from a lost John Carpenter soundtrack. 'Self Isolated' completes the package in its most esoteric fashion, another synth work rooted in the past, this time perhaps echoing the approachable experimentalism of Jean Jacques Perry.

Edits Collection debut release with Detroit based Peter Croce (Razor N Tape, Rocksteady Disco).

Initially slated for release in 2019, in the innocent days before the pandemic, the debut release from new label Crudo Ricordi is finally ready for the streets.

Three formidable edits from Beard In Dust (AKA Lipelis), all aimed at peaktime dancefloor action.

The title track “Señor Paraíso” might sound familiar to some hardcore Italo fans, but this pumped up and extended version hits much harder in the club. The two b-side tracks “Kirkorovmoroder” and “Coconut Paradise” could be recognised by only the most seasoned of USSR synth-pop connoisseurs, both tracks featuring totally addictive and ecstatic melodies.

Edited with taste and restraint in the typical Beard In Dust style, these high quality edits should not be missed.

Last year saw Greek edit wunderkind C Da Afro drop two joints on Cardiology amongst a whole load more discofied party fodder for the likes of SpinCat, Sound Exhibitions and more besides. Now he's back on Cardiology with even more goodies to share with the people in the place, leading in with intention through the rabble rousing 'Get On Your Feet'. He's working the filter hard on 'The Solution', teasing the funk until that sweet release on the drop. 'Disco Gang' whips up Backlash's classic '81 stomper 'Hang With The Gang' and gives it a gentle house injection, while 'Doing The Boogie' burrows deep into the groove for a simmering cut to keep the crowd loose and limber.

The genre re-defining chameleons of Hard Ton are back on Schrödinger’s Box with their own brand of style splitting acid house disco. Bigger is Better, a double EP album, has all the depravity and drama you would expect from these disruptors. “Be Somebody” is a proud call to a dirty beat; chin up, chest out and let the claps and hi-hats fly. Flanger effect units are pushed to the max in “Trip To Your Mind”, an acid dripping, falsetto bending banger. Rhythms collide and sweat hits the floor in the body jacking “You Want Me” before new age rave mantra of “Transcend Your Body” with its steepling synth stabs and 303 barbs. The close, “Girls and Boys,” is inspired by a Brit Pop hit. Beefed-up, muscled-up, this club ready weapon will bring the house down.

ONE-OFF truly limited edition of 300 copies lacquered pressed on 180 gr. high quality solid black vinyl. All tracks have been specially remastered for LONG CUT vinyl by Daniel Hallhuber at Young and Cold Studios (Germany).

Back for one more night with Hardmoon London. Fresh new, gritty, mind-altering tracks by way of Steve Murphy and the eight armed, cephalopod mollusc, DJ Octopus. The Duo are bringing their ecstatic energy for an exciting break in the the label. Definitely count on some serious hardware action to create the finest dance-floor melters. Encapsulating only the cream of the contemporary electronic sounds with the beautiful renditions of classic house just laced with fat sweltering bass and heavily distorted seizure inducing melodies.

Back for one more night with Hardmoon London. Fresh new, gritty, mind-altering tracks by way of Steve Murphy and the eight armed, cephalopod mollusc, DJ Octopus. The Duo are bringing their ecstatic energy for an exciting break in the the label. Definitely count on some serious hardware action to create the finest dance-floor melters. Encapsulating only the cream of the contemporary electronic sounds with the beautiful renditions of classic house just laced with fat sweltering bass and heavily distorted seizure inducing melodies.

Back for one more night with Hardmoon London. Fresh new, gritty, mind-altering tracks by way of Steve Murphy and the eight armed, cephalopod mollusc, DJ Octopus. The Duo are bringing their ecstatic energy for an exciting break in the the label. Definitely count on some serious hardware action to create the finest dance-floor melters. Encapsulating only the cream of the contemporary electronic sounds with the beautiful renditions of classic house just laced with fat sweltering bass and heavily distorted seizure inducing melodies.

It's finally here the fourth and final release in the afro series with Zeke Manyika and Faze Action. This time they crank up the horns and lean towards a more afro latin, balearic flavoured track entitled "Maswera". Its tailor made for any festival or outdorr situation with its infectious piano riffs and Zeke's chants. This track is set for peak time moments. On the other hand "Rugare" has its roots firmly in the afro electronic sound. Think Eddy Grant meets 'manu Dibango circa 1981 and your in the right area. A solid bass line underpins the whole track, while horns and guitars dub in and out to create a classic afro club track.

Repress!

Like always two very well known edits finally on Vinyl ! Remastered for best Dancefloor Satisfaction !

Quartier Groove Records releases its first EP “Ritmo del Barrio” that features two club weapons from the Spanish electronic music vaults of the 90s, TYU’s remix of Bravo & Dj’s 1989 one-hit wonder “Difacil Rap”, and Richard Fribert’s rework of the early electronic rumba track “Sueño Almohade” by Sombra y Luz. Both tracks have been licensed and agreed with the original labels and writers, and will be limited to 300 copies.

On the a-side, an edgy club revision of a 90s hip-house track that was originally written by a group of DJs compelling us to join them for a wild night out. TYU’s remix, that only makes use of the rad rapapella, makes a perfect match to the daring call and takes us to a 90s rave of today in full style, with its bold drums, slappy snares, trancy synths and road-paving bassline.

The flip comes with Richard Fribert’s powerful and fearless hi-NRG rework of the experimental rumba song “Sueño Almohade” by Sombra y Luz, a track that makes a clear flirt with the history of Spain, a country that was once the Muslim ruled area of “Al-Andalus”. Spanish passion meets Arabic mystique in this hard, slamming, acid ride of an update. The result, a DJ weapon to be reckoned with.

The two tracks comes together to form Ritmo del Barrio EP, “Quartier Groove” in Spanish, the project by label heads Richard Fribert & MOQST that was designed to encourage listeners to search for more unknown and forgotten music in the most unexpected of corners of the world.

Three exclusive disco remixes from the edit king Dave Lee as part of his Remixed With Love series.

Flankup welcomes Ankle Release to the roster, with a stunning release full of disco / nu disco cues across 3 warm & deeply grooving house cuts. The meeting of the HipHop-Underground culture of Triplex and the more Disco-Funk side of Fabietto Delgado are the perfect fusion of styles that combine these killer disco tracks. With only a release on Masterwork Music (2018), the Italian producer duo is only just getting started. And as far as starts go: This release on Flankup will definitely open some eyes & ears across the house scene.

Always wondered how Patrick Cowley should have sounded these days? … or Gino Soccio?
Marco Di Luna picked it up, where they left it…
Uptempo tight beats, dominant sequencers and strong melody synths

In other words Manna Machine b/w Re Visited, the new single of Marco Di Luna.
The sound of today with a little 80’s twist…. It’s Manna Machine.

"Büchsenöffner Vol. 3 - Don´t Believe The Spreiz"

As Champion Records celebrates its landmark 35th anniversary in 2020, the legendary label unearths another gem from its impressive catalogue - Raze ‘Break 4 Love’ from 1988 - and gives the house classic a fresh update with a set of special remixes from Michael Gray and Rob Made.

First up, veteran of the scene Michael Gray puts his signature touch on ‘Break 4 Love’ adding extra percussive elements and sensuous sound effects, alongside filtering, echoing and enhancing in all the right areas. Through this Gray stays true to the original whilst providing a fresh take on the ’88 classic.

The flip side houses Rob Made’s Disco Mix. With ‘Break 4 Love’ being one of Rob Made’s “all-time favourite house records, a love song for the floors”, he showcases the “instantly recognisable snare and drum pattern” turning it into a shimmering disco house cut.

Two essential remixes of this all-time classic.

As we emerge into the Now with a fresh perspective and renewed vigour, Red Laser Records usher in a novel epoch of Manctalo movements for our post-COVID enjoyment.

Entrusting piloting duties to four well decorated RL commandos, the EP serves to remind us all that despite everything that's happened, we can still find solace in red lasers, smoke machines and high-powered strobe lights.

Splitting open the collective dancefloor inertia is Kid Machine's 'Only Machines Allowed'.

A cybernetic b-boy jam straight outta the planet MEGOH circa 4044. Guided by electrified vocoder lines and a plutonium-grade, armoured groove this impenetrable battle rocket should issue the much needed power boost to get your body kinetics firing again when they release the e-barriers to hedonism.

Returning star fleet lieutenant Count Van Delicious has been collecting entities from the outer galaxies since his appearance on RL EP 9 ('Dark Fruit' w/ Senor Chugger).
Here he announces his return with an end-credits epic, an #inabiteveryoneelse theme from this young vet on a pants-off permo-buzz, up-scrolling through technicolored c64 visuals and deploying his now trademark zoopa-arps, euphoric synth stabs and thunderous low end shudder to deadly effect.

Meanwhile, Ste Spandex continues his cybernetic realignment surgery, dissecting a well circulated disco meme and adding voluptuous gender-neutral enhancements that'll be getting the next generation of androids frisky, despite their lack of reproductive organs. Fizzling synths, spherical repetition and a multi-dimensional mix of high voltage rhythms leaving that vocal line permanently downloaded in your memory cloud. No sharing necessary.

Scottish deep space observer Ernesto Harmon provides some cosmic ruggedness to close off our mission. Reinforced & galvanised low-end rhymix coalescing with humanoid synth expression and an infinite, carbon-free energy source keeping momentum plateaued through the morning after the night before. There's no off switch baby!

For astral travellers seeking solace in the new Now, EP12 kindly acts as an upgrade to your possibly dormant dancing system as you stumble out into the new nocturnal environment. Hopefully reminding us that the simple act of moving alongside one another in a pitch black, laser-guided club space hasn't changed that much...

Limited press, with artwork which could be the next top selling NFT, we urge our RL family to bag this collectable chronicle from the Red Laser Corp.

Juno Records & Robot84 present Promo Vol 4 - the four-track follow up to big hitter 'Make Me Feel Good' combining house, mid-tempo, ambient and disco-house. We've had support and plays from all the big jocks around the globe on this one, with 'Dreams From The Far East' getting plays on BBC Radio 6 by Nemone for the Gilles Peterson show, and numerous plays all summer in Ibiza at Cafe Mambo, Cafe Del Mar, and Hostal La torre & Pikes. 'Better, Believe' is getting plays from Dj Harvey & being dropped at the We Out Here Gilles Peterson festival. DJ support from: DJ Harvey, HIFI Sean, Horse Meat Disco, Laurent Garnier, Gerd Janson, DJ Aldredo (Ibiza), Gene Hunt (Chicago), Luke Unabomber, Heidi Lawden, Andy Wilson (Ibiza Sonica), DJ Pippi (Pacha ibiza), Willie Graff (Pacha ibiza), Bill Brewster, Pete Gooding (Worldwide FM), Boris Dlugosch, Eric Duncan (NYC), Kelvin Andrews, Tom Findlay (Groove Armada), Danny Horward (BBC Radio1), Leo Mas, DJ HARRI (Sub Club), Phil Mison, Rune Lindbaek, Dave Jarvis (Faith), Ben Santiago (Melon Bomb Ibiza).

The Funk District strikes back with a brand new label that will take you deep down the rabbit hole with a mix of styles and original sounds, not to mention a global reach when it comes to talent. The very first release arrives with four outstanding mizes that combines a smoky blues flavour with laid back funk for uniquely soulful and danceable results. Mixes including a hot reworking from Italy's legendary LTJ Xperience and a smooth collaboration with Argentinian key wizard Sokur. A sumptuous, subtly disco -infused house mix completes the package with a flourish of funky guitar and languid Rhodes piano.

Four standout tracks plucked from the ISM vaults for this 12” Futurism sampler. On the A Ron Basejam gives a late-night twist to Alena – Changes, before Yam Who? teams up with the vocal talents of Natasha Watts for a modern-day interpretation of the Sha-Lor classic, ‘I’m In Love’.

On the flip side, PBR Streetgang aka Bonar Bradbury and Tom Thorpe go full funk with their stomper ‘J2ThaB’. Closing out the EP, Brothers Young let loose ‘Inferno’ featuring NY City's Brother of poetic license, D-Ham, whose narration takes listeners on a journey from back in the day when NYC’s underground scene consisted of merely a blue light, a basement and a feeling.

Yore welcomes Glenn Davis to the Label, who delivers four various yet classic New York inspired Garage House tracks at it's best here – 4 Tracks that are so close to perfection, that this fine 12” will easily make It into all true Deep House Soldiers crates. Music that is so timeless, it can never go out of style. Get your copy while they last.

In the early 80s Japan was in a flourishing bubble, becoming the world’s second-largest economy, threatening to overtake the West with its cutting-edge innovation. Middle class Japanese citizens indulged in luxury clothes, imported wine, and international travel, enjoying unorthodox freedom. City pop emerged as the soundtrack to this cosmopolitan lifestyle: an ode to bright colours, sunny beaches and naive romances, with a clear West influence. Such influence also brought together the first health and fitness wave to Japan: for the first time, taking care of oneself was trendy, and Aerobic, the word in everybody’s mouth.

Hyped by the momentum, both the Aerobic Fitness Association (A.F.A. U.S.A, still running) and the Nippon Aerobic Association put together a program to help audiences follow Aerobic classes on channel TBS. Not surprisingly they hired one of the most inspired young talents of the Era, the guitarist Yuji Toriyama (now well known as one of the fathers of Japanese fusion), to perform, together with Ken Morimura (keyboardist for the salsa band Orquesta Del Sol) a series of tracks that could help the viewers keep their body moving.

As surprisingly as it seems, that fusion of killer boogie guitars and synths with kitsch aesthetics was made for exercising. Aerobics is a soundtrack made up of boogie beats that span the genres of funk, technopop and even City Pop with the purpose of getting folks off their heinies and moving around rhythmically. As this album plays fully instrumental, Toriyama’s rhythms and glossy arrangements melt together perfectly with uplifting synths and programmed drums to give birth to a distinguible cheerful atmosphere. An Aerobic Jam.

A refreshing and vibrating experience from beginning to end to kick off the summer in perfect shape.

Order uppppp. Serving up next with some deep fried cuts is Pomme Frite newcomers, Hard Drive Library.

The Hambury based disco duo have a red hot serving of 3 club slammers. Handle with care as these are too hot to handle.

Boston duo, Soul Clap drop their new album WTF (World Transformation Force) on Fools Gold, exhibiting their consistent evolution in the studio delivering a diverse body of work that hones in on their uniquely soulful spin on underground house, blending in elements of RnB, garage, hip-hop, funk, and downtempo electronica.

WTF is a call for radical love and radical hope, while affirming the Boston duo’s long-standing mission to change our world beyond the dancefloor.

Soul Clap explains…….. "WTF (World Transformation Force) is our reaction to what’s happening to this planet called Earth, and to us, the human beings on it. It’s a call for radical love and radical hope. Our belief that things will get better, even if we are still just beginning to learn how to get there. It’s a wake up call to action, a time for all of us to join together on the path to positive change. Dance music was born as a subversive, underground movement of marginalised people and we believe it’s our duty to follow in their footsteps and use the power of our culture for positive change.”

Soul Clap are astute in looking to the past in order to build the future, a constant ethos driven by their many influences and the respect and genuine acknowledgement to the roots of dance music. They connect with artists from the source and this is further displayed on WTF with collaborators like Nona Hendryx (one third of Labelle and who toured with Talking Heads), who delivers a powerful spoken word on album interlude ‘What If There Was No America?’

The album also features Tra’zae Clinton, who is the grandson of George Clinton; Harry Dennis, Chicago house music producer and lyricist who was part of the original generation of house music in the late 1970s and early 1980s; Rich Medina, a key figure of the East Coast scene, creator of Lil’ Ricky’s Rib Shack and resident for Q-Tip’s ‘Open’ Fridays events; and Sha-Lor vocalist Lori Lava who burst onto NYC Club scene with classic ‘I’m In Love’ produced by Newcleus/Dream 2 Science mastermind Cozmo D in the late 80s.

AXNER are Disco Freaks' Chris Davies (Acid Jazz Records) and singer Julia Axner. Their debut 'Got The Look' is a self-empowered celebration of getting your glow on and heading to the club for a boogie. An all original production, featuring drummer Ralph Rolle (Nile Rodgers & Chic), Joel Sarakula on Rhodes, Paul Housden on bass and a super-tight Philly brass section to finish things off. Keeping things analog, AXNER called in Al 'Million Dollar Disco' Kent to give the track the extended remix reel-to-reel treatment. Stripping back the 'Feel Good' vocals, letting that beautiful Rhodes breathe and stirring the track into a dance floor focused crescendo of brass complimented harmonies that legendary Walter Gibbons would be proud of. The instrumental is trimmed down for maximum impact. Perfect percussion ammo for any groove obsessed DJ. Pressed at 45pm for added disco goodness, AXNER's debut is dance floor dynamite that's ready to explode.

Box full of house music

For a duo whose youthful energy rejuvenated the world of house music at the start of the 2010s, it seems incredible that Disclosure are now into their second decade of musical life. The incredible vigour of those early records, the spark of invention and ever-onward musical thrust, remains with the Disclosure brothers, Howard and Guy Lawrence, to this day. The emphasis throughout DJ-Kicks is on motion. After a brief ambient introduction from Pépe's Life Signs, Disclosure keep the energy high, in a mix that showcases the wonderful malleability of a house beat in the right hands. From sub bass to disco samples, African funk to 303 tweak, all is welcome in Disclosure's house, with the mix allowing individual songs space to breath even as the pace remains harefooted.

The much loved and highly sought after Hot Toddy Remix of Never Gonna Reach Me is finally getting a long overdue vinyl repress from the original masters and artwork. It's no exaggeration to say that NGRM has become a bona fide disco classic since its first release that has stood the test of time. Crazy P band member Chris Todd took the original version from the band's Stop, Space, Return album and remixed it up for the dance floor adding disco drums, rhodes keys and arpeggiated synth sequences. On the flip side there is another sublime remix from Still Going, the New York duo best known for their output on DFA. All in all an absolutely essential addition to any record collection...

Numero cuatro in the series arrives with Touching Distance- A summertime tour de force effortlessly refined to lure you outside while cleansing you inside. One note guitar licks cozy irresistible gated voxscapes .

Think Lotus Espirit Turbo Challenge on the balearen tinged Mulberry Road- Palm Trees , Fire Sunsets and Open Road. Driving, dreamy and subtle come to mind but take a listen for yourself.

Just like Ancient Philosophy, there’s no expansion without contractions, day and night, Yin and Yang. The B Side’s

Heartbeat Drive low slung pensive breakbeat Rhythm takes the urgency down like a long lost Dub of a mid 80s Ballad. Just Passing Through touches different styles in a culmination of this slightly romantic Art of Noise esque Pop beauty.

Wrapping up the Summer season for Selva Discos comes the fourth installment of the Brasingles series. This time, the label presents a slow burner from singer-songwriter Taciana Barros, taken from her only solo album "Janela dos Sonhos" (1995), produced by the mighty Mitar Subotic aka Suba.

Taciana is known for his work as singer of the band Gang 90 e as Absurdettes – one of the milestones for the Brazilian rock/new wave scene in the 80s – and her personal involvement with Suba in the early 90s led to the recording of "Janela dos Sonhos", originally released on CD and K7. The Serbian producer also contributed with a unique "extended remix" of "Tudo Faz Sentido" – and those who are slightly familiar with the Brazilian music industry knows how rare it is to have such kind of remix on an official release.

The original song is already catchy, seductive and quite polished as the best songs from that 1995 vintage are, but the Suba remix manages to take it to another level and then further, extending its mysterious atmosphere and intensifying the sexiness that lays underneath it all the way until it reaches the awesome breakdown – and then bringing the song back to a greater effect. It truly is an exquisite track that combines the excellence of Suba's production skills and Taciana's voice and songwriting talent that surely will hold the listener on repeat.

As most of the Brasingles releases, this is a loud 12" single with the original song on the A side and a rework on the B side, to please both the DJ and the home listener.

repressed !

Emotional Rescue reaches ten releases and their second to be defined as a "cosmic classic" though that doesn't really do The Dream by The Ganges Orchestra full justice. Discovered and championed by a young Daniele Baldelli, The Dream mixed duggis, shenai, tabla, conga and guitar through Indian raga and European rhythm structures to create a unique musical vision. Long known to more open minded collectors and DJs, the whole EP has long been sought after and staple of many sunset and sunrise experiences. For this reissue, Emotional Rescue take it further with a longer version, previously unreleased track "The Calling" which is essentially an ambient version of "The Dream" and has been extended especially for this release by The Invisible Hands. In addition they also provide a short edit of the original releases 24 minute epic "Meditasian".

This slamming piece of early 90's NJ Garage House still works today! The very first release on the iconic Madhouse Records imprint, produced by the mighty, legendary Kerri Chandler and featuring the raw vocals of James 'Dreamer G' Gordon this classic 12" bears all the hallmarks of that unique KC sound, it's all here - The drums (the drums!), the percussion licks, the deep(est) pads and that trademark swing (on everything!). The perfect balance of the rough and the smooth, booming out of the speaker stack like the track was made only yesterday. Across 4 different mixes showcasing all the moods, vibes and styles that the track is oozing. Fans of 'proper' House music will be all over this, whether long time followers of the man like Kerri or new to the game - Either way, this is some essential reissue business! You need this basically!

This is the first of a series of official Madhouse / Kerri Chandler reissues for 2017. Every title has been remastered by Kerri Chandler himself, from all original sources and each reissue has been legitimately released in full conjunction with Kerri and Madhouse records. And, as if that wasn't enough, all the reissues will be coming in the classic Madhouse records house bag. Snoozing not advised!

ADSX / Hanoben jump da Berlino to Rimini sul train degli Acidio !!

Sina's Freun is all fidanzato fidanzato v 303 303 303. Luv ov my livvvvve.

Werner's Spiel acido bumbles, taglia and incolla. Boogie boogie.

Elvira's Katzenfisch inno elettronico Krautrock. Synth anthem !!

Infine, Mund. Punk slap. Basso. All join hands with...

ACEEIID !!

Pure disco firepower, extended, edited and tweaked in all the right places for this double header of irresistible edits from Bastedos, re-mastered by the mighty Justin Van Der Volgen.

Tried and tested secret weapons finally made available to all, 100% of any profits go to charity.

Felipe Gordon perfectly balances raw house with an edgy disco influence. His songs follow a less is more, fewer is better ethos, with each element meticulously placed, optimized for shaking booties.